Automotive Staffing

Productions Plus

Automotive Staffing


As a full-service talent management agency, we provide top talent for some of the world’s largest automotive brands. Our services encompass talent management for auto shows, live automotive marketing events and motorsports.

Productions Plus is the industry leader for automotive talent staffing. With over 40 years of client and talent management, we know what it takes to increase consumer awareness and drive sales through targeted and effective brand representation. 

Brand Ambassadors

When your auto show or event calls for professional staff to enhance your exhibit with line management, crowd gathering or product demonstration, our team of Brand Ambassadors are ready to deliver.

Presenters

Every product has a story and when you’re ready to tell yours, our Presenters know how to draw a crowd. We are experienced in staffing Emcees, Presenters and Narrators to entertain and edu-tain in the automotive arena.

Product Specialists

Productions Plus has an extensive database of experienced, polished and knowledgeable Product Specialists. Our talent are highly skilled and trained to engage consumers, generate leads and increase dwell time, providing real time ROI.

Case Study

Toyota 360

Live Interactive Show – Nationwide

Toyota 360 is a scripted “edutainment” style show with live Hosts and high consumer involvement.  Content highlights the newest Toyota offerings and lifestyle stories, featuring special guests, live interviews, photo ops, autograph signings, and interactive game shows.

Activation

  • Auditions and Talent selections among 125 candidates
  • 21 Hosts, including 4 bilingual English/Spanish​
  • Script development and content creation
  • Rehearsal think tanks for continuous program development
  • Web-based live streams for virtual audiences

Results

  • 35-minute memorized presentation each hour​
  • Audiences of up to 200 consumers per presentation
  • Executed at 16 Auto Shows​
  • Increased consumer booth attendance​
  • Increased brand opinion
Toyota 360 4
Toyota 360
Toyota 360 Portrait Crop
Elizabeth Coccari

Elizabeth Coccari

Group Director, Automotive

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