P+ Powers Iconic Displays at the LA Auto Show
The Los Angeles Auto Show is one of the automotive industry’s most prestigious events, and this year Productions Plus played a pivotal role in staffing captivating activations for top-tier brands like Toyota, Chevrolet, Nissan, Volkswagen, Porsche, and VinFast. From innovative ride-alongs to multilingual media-trained talent, our team helped make these exhibits come alive for attendees.
Nissan’s Electrifying Presence
Nissan made waves with their dual showcase: a dynamic participation in the Electric Vehicle Track Ride Along and an engaging main display. At their booth, visitors tested their knowledge in a trivia game led by a lively host. Adding to the excitement, an onstage presenter unveiled the new Nissan Murano, captivating audiences with an in-depth look at this much-anticipated model.
Volkswagen’s Trivia with a Tech Twist
Volkswagen IQ Trivia is an interactive trivia game, featuring a charismatic host provided by Productions Plus. This activation educates consumers on VW vehicles, features, sustainability efforts, and cutting-edge technology, while delivering fun and memorable moments within Volkswagen’s display.
Toyota’s Interactive Spectacle
Toyota pulled out all the stops with their “Discover Toyota” hourly show, staffed by our expert presenters. This highly interactive experience featured special guests including Lakers Legend Derek Fisher, Laker Girls, Chargers player Brenden Rice and LA Kings player Anze Kopitar, drawing in massive crowds. Toyota also introduced a unique “talking car” feature that delighted attendees in both English and Spanish, further emphasizing their commitment to inclusivity and innovation.
Bilingual Product Specialists and Media Expertise
Several of the displays we staffed benefited from our multilingual Product Specialists, who were not only adept at engaging with the public but were also media-trained to conduct interviews on behalf of the OEMs’ press teams. These skilled professionals delivered seamless presentations in both English and Spanish, ensuring each brand’s messaging resonated with a diverse audience.
A Unified Vision of Excellence
At the Los Angeles Auto Show, Productions Plus showcased its unparalleled ability to provide professional, well-trained talent who brought these activations to life. From creating engaging consumer experiences to representing brands in front of media outlets, we demonstrated why we are the go-to staffing agency for automotive events.
With each display tailored to reflect the unique identity of its brand, this year’s show proved that Productions Plus is more than a staffing agency—we’re partners in creating unforgettable experiences.
Are you ready to elevate your next event?
Contact us today to discover how our Product Specialists, multilingual talent, and event expertise can drive your brand to success.
